ENHANCING SMALL BUSINESS OPERATIONS THROUGH THE DEVELOPMENT OF INTERNET MARKETING TECHNOLOGIES

Authors

  • Oybek Pirmatov Marketing Specialist At "BUNYODKOR TASHABBUS OBOD" Private Enterprise

DOI:

https://doi.org/10.5281/zenodo.13912421

Keywords:

Internet marketing, small businesses, SEO, social media marketing, email marketing, business growth, digital strategies

Abstract

This article explores the development and implementation of internet marketing technologies in small businesses, focusing on their potential to enhance visibility, engage customers, and boost growth.

References

Jones, N., Borgman, R., & Ulusoy, E. (2015). Impact of social media on small businesses. Journal of Small Business and Enterprise Development, 22(4), 611-632.

Gilmore, A., Gallagher, D., & Henry, S. (2007). E-marketing and SMEs: Operational lessons for the future. European Business Review, 19(3), 234-247.

Kushwaha, T., & Agrawal, A. (2015). Role of email marketing in building customer relationships for small businesses. Journal of Marketing Channels, 22(4), 231-242.

Kavoura, A., & Stavrianeas, A. (2014). The importance of social media in the marketing strategy of small businesses. Procedia - Social and Behavioral Sciences, 148, 533-542.

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Published

2024-10-09

How to Cite

Pirmatov, O. (2024). ENHANCING SMALL BUSINESS OPERATIONS THROUGH THE DEVELOPMENT OF INTERNET MARKETING TECHNOLOGIES. Academic Research in Modern Science, 3(37), 166-169. https://doi.org/10.5281/zenodo.13912421